InsightsMarket

Market

A Year of Execution, Resilience and Maturing Travel TechnologyMarket

A Year of Execution, Resilience and Maturing Travel Technology

2025 was a year of delivery over disruption as travel and hospitality tech leaders prized operational resilience and reliable execution at scale.

29 December 20254 min
From Conference Insight to Action Across Travel and Hospitality TechnologyMarket

From Conference Insight to Action Across Travel and Hospitality Technology

After WTM London travel and hospitality tech leaders turned discussion into delivery with prioritised roadmaps and disciplined operational planning.

22 November 20254 min
WTM London Brings Strategy, Sustainability and Technology into Sharper FocusMarket

WTM London Brings Strategy, Sustainability and Technology into Sharper Focus

WTM London brought strategy, sustainability and technology into sharper focus as the industry shifted from vision to execution after peak season.

29 October 20254 min
Post‑Peak Reflections Reset Travel and Hospitality Technology PrioritiesMarket

Post‑Peak Reflections Reset Travel and Hospitality Technology Priorities

As peak demand eased September gave travel and hospitality tech leaders space to assess performance and recalibrate priorities for the year ahead.

22 September 20254 min
Mid‑Season Learnings Shape Travel and Hospitality Technology PrioritiesMarket

Mid‑Season Learnings Shape Travel and Hospitality Technology Priorities

August's sustained demand gave travel and hospitality tech leaders clear data on how their systems and decisions held up under real pressure.

27 August 20254 min
What HITEC Revealed About the Future of Hospitality TechnologyMarket

What HITEC Revealed About the Future of Hospitality Technology

HITEC 2025 revealed a more mature hospitality tech landscape focused on operational efficiency, integrated guest experience and practical data use.

31 July 20255 min
Peak Season Pressure Tests Travel and Hospitality TechnologyMarket

Peak Season Pressure Tests Travel and Hospitality Technology

Peak summer demand pushed travel and hospitality tech into its most demanding period where reliability became a real competitive differentiator.

27 June 20255 min
May 2025: Travel and Hospitality Technology Enters Peak-Season ModeMarket

May 2025: Travel and Hospitality Technology Enters Peak-Season Mode

By May 2025 travel and hospitality tech had entered peak-season mode with performance, operational resilience and customer experience firmly in focus.

31 May 20255 min
April 2025: From ITB Momentum to Execution – How Travel Tech Set Its Q2 DirectionMarket

April 2025: From ITB Momentum to Execution – How Travel Tech Set Its Q2 Direction

April 2025 saw travel tech move from ITB conversation to commercial execution as leaders tested commitments against budgets and delivery capacity.

19 April 20256 min
March 2025: Key Takeaways and Industry Shifts from ITB Berlin 2025Market

March 2025: Key Takeaways and Industry Shifts from ITB Berlin 2025

ITB Berlin 2025 showed an industry focused not on recovery but on redefining how travel is distributed, experienced and operated.

30 March 20256 min
February 2025: How Travel Tech Hiring Rebalanced After a Year of Market CorrectionMarket

February 2025: How Travel Tech Hiring Rebalanced After a Year of Market Correction

By February 2025 travel tech hiring had rebalanced from post-pandemic headcount growth to selective capability building after years of correction.

24 February 20256 min
January 2025: The Travel Tech Talent Trends That Defined the Start of the YearMarket

January 2025: The Travel Tech Talent Trends That Defined the Start of the Year

January 2025 brought cautious optimism to travel tech as investment stabilised and AI moved from experimentation into operational reality.

8 February 20258 min